Marketing and Advertising

The Power of Owned Media

The Power of Owned Media: Why It’s Essential to Your Advertising Strategy

The Power of Owned Media: Why It’s Essential to Your Advertising Strategy ~  In today’s competitive digital landscape, where brands are constantly vying for attention, one element of a successful advertising strategy is often overlooked: owned media. While paid ads and influencer campaigns may grab immediate attention, owned media is what builds trust, nurtures relationships, […]

The Power of Owned Media Read More »

Are Hashtags Still Important in 2025? Here’s What Your Business Needs to Know

Are Hashtags Still Important in 2025? Here's What Your Business Needs to Know from Pacific Coast Advertising.

Are Hashtags Still Important in 2025? Here’s What Your Business Needs to Know ~ Once upon a time, hashtags ruled the digital marketing landscape. You couldn’t scroll through Instagram or Twitter without seeing brands loading up their posts with a dozen or more of them. But in 2025, are hashtags still relevant? Or have they

Are Hashtags Still Important in 2025? Here’s What Your Business Needs to Know Read More »

📬 Is Direct Mail Making a Comeback? Spoiler Alert: It Never Really Left.

Learn more about direct mail with Pacific Coast Advertising

📬 Is Direct Mail Making a Comeback? Spoiler Alert: It Never Really Left. ~ In a world where our inboxes are bursting at the seams and banner ads follow us like clingy exes, something old-school is starting to feel refreshingly…new. We’re talking about direct mail – yes, actual paper, delivered by actual humans, to your actual

📬 Is Direct Mail Making a Comeback? Spoiler Alert: It Never Really Left. Read More »